February 27, 2012

In a Plain Brown Envelope

alex steinweissBefore 1938, and before Alex Steinweiss started working for Columbia Records, did you know that records came packaged in a plain brown paper wrapping? Alex Steinweiss changed everything. And caused records sales to increase at a red hot rate. Meet the king of the album cover, Alex Steinweiss. Photo Credit: Alex Steinweiss in New York in 1947 with examples of his album covers in front of him. Photographer William P Gottlieb, courtesy of the Gottlieb Collection, Library of Congress


[Source: About.com]

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